Bruce Turkel has spent 25 year in the advertising business. And this marketing communications pioneer “gets it” today as much as he did a generation ago – and arguably more so than the majority of his Madison Avenue peers clueless to this Brave New World of domains and social media. In this compelling and fast-paced Webinar, geo domainers will discover how the founder and executive creative director of the brand management firm, TURKEL, uses the Web, niche domains and social media to empower leading destinations and “put heads in beds.” Want to monetize a non-geo portfolio? It all starts with branding – and a realization that advertisers can’t turn to newspapers, TV and radio any more. They’ll turn to smart domainers to help them narrowcast content to a focused audience with pin-point accuracy. You’ll even get insightful comments from special participant, Leland Hardy, a leading domainer and owner of what is arguably the hottest geo of them all, NewYork.com.

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Recorded on April 15, 2009