Expressed for Success:
A Reason To Buy Your Domain In Hundred Words or Less

No matter how good your domain name, the only way a potential buyer will understand how to use or profit from it is for you to tell them.

That simple statement — not only in under 100 words, but under 140 characters — is exactly why you need the Expressed for Success copy service.

If you already get what we mean, Contact Owen for more information and campaign pricing.

You need to tell prospects why they need your domain.

Most people who need a domain name for a new or existing online business — and will pay a better price because of that — don’t know about or go to the domain sites. They don’t scour the lists looking for a name that fits their business idea. They don’t participate in the auctions.

They either think up and register their own name or they discover an available name when searching the Web using ordinary terms — keywords — related to their business, industry or markets.

That’s what Expressed for Success copy service is all about: helping your name get found by the prospects who could actually use it, by supporting it with a message that speaks to the business idea they have in mind.

And what about those in-the-know prospects who do in fact check the lists at domain sites and auctions? Only the most obvious hot-topic generic and geo names state their case with no explanation required. All the rest need a short, clear and effective marketing message to help prospects see their potential value.

Yet you know you’ve seen plenty of names with poorly written descriptions or even none at all. Expressed for Success copy service can help there, too.

Writing marketing messages is what we do.

There’s really only one reason to use the Expressed for Success copy service: We’re writers and you’re not.

You’ve probably already discovered for yourself just how difficult it is to boil your domain’s purpose down to the 100 words or 140 characters required by listing brokers, Twitter or other places you might need to describe your domain to prospective buyers.

Our writers write copy for a living. They know how to convey a customer’s selling message in whatever format a project calls for. And they know how to craft messages using the keywords that pop off the page or turn up in Google searches and alerts.

That means there’s a second reason to use the Expressed for Success copy service: it works.

Here’s what you get.

• A clear and concise description that expresses not just what your domain does, but what owning it can do for the buyer. At under 140 characters, it’s the right length to fit in Google search results, Twitter tweets, auction entries, blog posts, text messages, and more.

It’s copy you can use anywhere you want at every opportunity to promote your domain.

Order now and as a bonus we’ll tweet your Expressed for Success message on Twitter and create a sales page for it on fragerfactor.com (with 10s of thousands of visitors a month). This larger, multi-paragraph description will be crafted by our Web-savvy copywriters to use the words and phrases your prospects are likely to be searching for. Traffic to your domain can be redirected to this ad, which will include a link so that interested buyers can contact you directly.

If your domain name isn’t selling itself, Contact Owen for more information and campaign pricing.

What People are Saying

“The marketing copy you’ve written for the various domains helps bring their possibilities to the forefront. I have no doubt they will sell when more potential buyers know of their availability.”

“For the first time in 14 months, I feel like I have some HOPE. My domain now has the potential to carry the vision I saw in it, forward. It is astonishing to see your domain ‘graduate’ to the big time!”

“What I really like about your writer’s ad copy for my domain is the value of being able to use it in my own blog, in my ad on eBay, and at every opportunity I get to tell someone what my domain is all about.”

“I realize now I was losing opportunities by not turning up in Google searches for my domain’s keywords. Even worse: searches for my domain by name led to domain forum appraisals saying it was worthless!”

“Thanks for the copy for my domain. I already have people coming from Google after a year on parking getting ZERO! You’re pretty damn good. For one thing, nobody has gotten me to open more emails with more provocative subject lines than you have”

If you’re ready to energize your domain name marketing with the Expressed for Success copy service, Contact Owen for more information and campaign pricing.