A report from Minds + Machines (LSE:MMX), a leading owner and operator of new generic Top Level Domains (gTLDs), reveals that the company has more than doubled its cash from $15M to $44M.
Here’s how the company is today compared to one year ago:
- Assets: They’ve doubled their earning power and have acquired .wedding, .yoga, .fashion, .garden, .vip, and .law. — and none of them have launched yet.
- They’ve gone from being distributed by just a few registrars to having all major registrars signed and selling their TLDs.
- They’ve built a world-class registry operation from scratch, giving them valuable intellectual property. They were a top-ten registry service provider.
- They are close to releasing an integrated consumer solution for buying domain names and deploying websites very quickly, a unique product that they believe will set them apart from their competitors.
However looking at the overall macro environment, Minds + Machines made the following statements:
- Consumers are still largely unaware of their choices in registering domain names. New gTLDs have not been rejected, but they are not yet well understood. Even so, over 3,000,000 new gTLD domain names have been sold.
- Old-line registrars have yet to fully embrace new gTLDs; they are still pushing .com. We think this will change when some of the “blockbuster” TLDs hit the market.
- It remains a challenge for the average person to actually use a domain name. The ability to connect a domain name to email or to a website is beyond most users. Most consumer-facing registrars have done a poor job of explaining the benefits of new gTLDs, or providing solutions to people’s problems with using domain names.
It’s interesting to note the comment about It remains a challenge for the average person to actually use a domain name. The ability to connect a domain name to email or a website is beyond most users.
You can read the entire post Minds + Machines in 2014 and 2015 here